Advertise - McKnight's Long Term Care News


McKnight’s Long-Term Care News offers marketers in long-term care, a complete package of services to help you reach your customers and prospects. We’ll design a powerful program that integrates advertising, direct mail, the web, publicity, and special Purchasing Reports to help bring you closer to the customers you need from this market.


McKnight’s Long-Term Care News, covering skilled nursing, is published 10 times a year.

Our sister magazine, McKnight’s Senior Living, covers independent living, assisted living and memory care and is published six times a year.

Both are business-to-business news magazines and both offer solutions to operators within the context of a rapidly changing environment.

Note: Adobe Acrobat Reader is required to view the media kit.

View McKnight’s Long-Term Care News 2021 media kit here

To view digital specs, please click here.

Editorial Calendar
2021 McKnight’s Long-Term Care News Editorial Calendar

For more about advertising in our sister publication McKnight’s Senior Living, visit this page.

For more about advertising in our sister brand McKnight’s Home Care, visit this page.


McKnight’s has published the definitive industry directory for the past 20 years. Now serving both the skilled nursing and senior living industries, the directory has the latest industry statistics, unique purchasing reports, important web sites, government and regulatory data. With more than 1,200 listings of product and service suppliers, it remains the directory by which others are judged. It has proven a great resource to both our readers and our advertisers. It is available to view both in print and online.


Both the website of McKnight’s Long-Term Care, covering skilled nursing, and the sister website of McKnight’s Senior, covering independent living, assisted living and memory care, help advertisers catch the attention of our readers 24/7. They want immediate access to the latest staff written news, which both websites post daily. Traditional ad units as well as fun, innovation options are available to enhance your marketing communications program.

Site traffic for McKnight’s Long-Term Care News is tremendous, boasting just under 43,000 unique visitors per month!


List rentals for McKnight’s Long-Term Care News are available to advertisers and non-advertisers alike. All available names on our list show name and title, and can be selected by many different criteria.

Find out more here.


Job Target is a recruitment career resource supported by McKnight’s Long-Term Care News, McKnight’s Senior Living and additional trusted healthcare print and digital media partners. It is a prime resource for employers and job seekers alike.


Craig Roth
VP, Group Publisher
(646) 638-6065

Denise De Vito
Associate Publisher/Sales Director
(East Coast Territory)
(847) 559-2884 ext. 214

Robin Broomer
Regional Sales Manager
(Midwest Territory)
(609) 240- 5442

Ginger Jones 
Key Accounts Representative
Business Development Pharmaceutical
(Pacific Territory)
(630) 638-0163

Classifieds Sales Specialist
Kathryn Fallucco
(847) 559-2884 ext. 201

Questions? Contact Kathryn Fallucco at (847) 559-2884 or

McKnight’s Long-Term Care News and McKnight’s Senior Living
900 Skokie Boulevard, Suite 114
Northbrook IL 60062

Click here to see the McKnight’s Long-Term Care News BPA audit statement.