CDC’s social media toolkit tackles COVID-19 vaccination education
By
Alicia Lasek
Jan 11, 2021
LTC providers can use a new set of pre-written social media messages and digital images to encourage staff and residents to learn more about COVID-19 vaccine safety and benefits.
Keep your goals for 2017 short and tweet
By
Jan 17, 2017
You could write out a long list of personal or work-related goals for 2017 to cover all your bases, but you run the risk of getting overwhelmed or focusing on some goals over others. Instead, take the...
Welcome to the community, social media
By
Adam Gomes
Aug 08, 2014
Make sure staff, family and friends interact on social media. Have family and friends write reviews about their experience. Upload pictures and videos from events and make sure everyone knows about activities...
Caring for a booming senior population: How tech helps and hurts
By
Peter Ross
Jun 19, 2014
Technology is changing how we care for seniors, and with the number of seniors in the U.S. expected to double by 2050, entrepreneurs are investing in new technologies designed specifically for the senior...
The 12 traits of great nursing home administrators … and school principals
By
Tim Mullaney
Mar 11, 2014
Social media often is credited with providing a stream of up-to-the-minute news, the latest developments breaking over Twitter or Facebook, and spreading virally in no time flat. But I’ve found that...
Association releases social media guidelines for nurses
Oct 12, 2011
Nurses should not be afraid to embrace social media for fear of violating patient privacy — rather, they should follow professional standards, according to new guidelines released by the American Nurses...
Innovative marketing for the eldercare industry a growing necessity
By
Nina Dunn
Apr 19, 2011
To harness the potential of the burgeoning eldercare market, companies will need to move away from their traditional communications tactics and enter the new age of marketing. I am not necessarily talking...
If Ivy Bean can master Twitter, so can we
By
Liza Berger
Aug 03, 2010
Did anyone else get a kick out of last week’s story about Ivy Bean, the Twitter user who died at the age of 104?
Web-savvy centenarian passes away, thousands notified via Twitter
Jul 29, 2010
More than 60,000 Twitter users learned about the death of 104-year-old Ivy Bean Tuesday night. The North England nursing home resident is believed to be among the oldest in the world to use the social...