A challenge to CCRCs that’s going largely unnoticed
By
John O'Connor
Sep 19, 2016
As the marketing discussion continues about what continuing care retirement communities should be called, a more subtle — and potentially more profound — change is quietly taking root.
Provider’s rebranding and restructuring catch national attention
By
James M. Berklan
Oct 29, 2014
My first thought was one of concern: What had gone so wrong that one of the most esteemed long-term care providers in New York had to change its name? If it ain’t broke, don’t fix it, right?...
Guess who’s asking whether to discontinue skilled care?
By
John O'Connor
Oct 24, 2014
The audience member had a question that in previous years would have been found at the corner of Blasphemy and Crazytalk. She wanted to know whether it would be advisable to drop skilled care from her...
New SNF business models and alligators
By
John O'Connor
Apr 02, 2012
There’s an old adage that goes something like this: It’s hard to remember that your objective was to drain the ditch when you are up to your waist in alligators.
Now this delivers the (LTC) goods
By
James M. Berklan
Mar 28, 2011
There was a time when the arrival of the annual JC Penney’s or Sears catalog in the mail was a reason for great excitement. Therein lies the rationale behind the newest creative website to make your...
McKnight’s officially unveils new products-and-services website: SearchEldercare.com
Mar 28, 2011
McKnight’s is announcing the official debut of SearchEldercare.com, a new website dedicated to providing long-term care professionals with the most up-to-date guide of new products and services.