The Alabama Nursing Home Association has selected Brandon Farmer as the organization’s new president and CEO.

Farmer has two decades of healthcare and political experience, most recently as director of governmental relations and public affairs for NHS Management. For the last 17 years, Farmer was responsible for state and federal legislative strategy, policy analysis and public relations for the Tuscaloosa-based nursing home operator. Farmer often worked with members of Congress and staff at the Centers for Medicare & Medicaid Services on issues important to post-acute and long-term care providers. Farmer began his career as a public affairs consultant for Stephen Bradley & Associates.

Farmer will advise the ANHA board on policy, strategic planning and government relations; guide the association’s staff and serve as spokesman for the organization. Farmer will also represent Alabama as liaison to the American Health Care Association.

A native of Tuscaloosa, Farmer earned his bachelor of science and master degrees from The University of Alabama. He replaces Bill O’Connor who retired Dec. 31.