Today marks the official launch of the McKnight’s Clinical Update. Each day, this free digital e-newsletter will report on clinical developments that affect this field.

Some might ask why we are doing this now. The answer is simple, really: because an unmet need exists.

Like it or not, your customers are arriving with more health-related challenges, conditions, limitations and diseases than ever. Moreover, new clinical research, approaches and cures are being revealed every day.

By being better informed, you’ll put yourself and your team in a better position to deliver the best care possible – and to truly make a difference for those you serve.

It’s our goal that you will find this coverage helpful. We also hope you will encourage colleagues who might benefit to sign up. The cost is free. But the payoff could be priceless.