There's no doubt that there's a lot of pressure in healthcare. But in healthcare marketing, the pressure is the ability to meet deadlines; and if you can't meet them, you're wasting a lot of money and productivity.
Take a good, hard look at your marketing and ask yourself if the creative process in your organization is starting to take a nose dive.
What does your facility have in common with MTV?
One of the biggest marketing mistakes you can make is not getting to know your target audiences - especially when you market across generations