Image of male nurse pushing senior woman in a wheelchair in nursing facility

A burgeoning market for assisted living and senior living facilities in Mexico is drawing retirement-age baby boomers, according to The Dallas Morning News.

Many factors contribute to the appeal of a Mexican retirement, including quality of care, climate and cost, the newspaper reports. A recent MetLife survey places the average cost of assisted care in the U.S. at just over $3,000 per month, while many facilities in Mexico can provide similar care for $1,100 per month, according to the newspaper. Also, many expect that Mexican culture—one that values taking care of the elderly at home—will be suited for the long-term care field.

But precisely because of its home-care oriented culture, nursing homes in the country are sparse. The industry is almost entirely deregulated, leading some to question the safety of a Mexican retirement. The Mexican Association of Retirement Communities is currently campaigning for regulations and safeguards similar to those in the U.S., according to The Dallas Morning News. There are currently 1.2 million retirees from the U.S. and Canada living in Mexico, and millions more are expected to emigrate for more affordable long-term care.