Marketing Matters: The creative process
Take a good, hard look at your marketing and ask yourself if the creative process in your organization is starting to take a nose dive. If it is, fight back! Mediocrity as a status quo is dangerous for a business of any size. And it's certainly a problem for marketing.
So make no mistake – your marketing needs to be ridiculously good. Watch my blog for 3 ideas on how to make your marketing rock!
Pam Selker Rak is the president and founder of CommuniTech LLC. Request a free infographic on how to avoid mediocrity in your marketing by emailing email@example.com.