It's rare for smart leaders in any industry to not be familiar with Jim Collins, especially his signature work, "Good to Great."
After stealthily observing long-term care professionals in the wild for the past 15 years or so, I've come to see you as a perplexing and elusive study in contrasts. Perhaps you haven't noticed me. I've been conducting my research from a camouflaged duck blind in the lobby.
Members of the American Health Care Association will gather Sunday through Wednesday in Tampa for the group's 63rd annual convention and expo. Keynote speakers include best-selling business author Jim Collins, who will appear at the opening session. Commander Mark Kelly, the leader of the Space Shuttle Endeavour's final mission and husband of former U.S. Congresswoman Gabrielle Giffords, who survived an assassination attempt, will be the inspirational closing session speaker. Before and after these sessions, will be more than 70 educational opportunities, midday exhibit hall hours on Monday and Tuesday, and a variety of networking opportunities.