Lose your story, open up possibility
Guest columns are written by long-term care industry experts, ranging from academics and thought leaders to administrators and CEOs.
Many of us working on reform since the advent of Medicare and Medicaid in the turbulent 1960s witnessed reform in the guise of reworking, re-engineering, redevising, recreating, redesigning and refashioning.
As healthcare workers, especially as healthcare workers in long-term care, we don't have jobs that most people can identify with.
Many industry experts believe skilled nursing's current marketshare challenges are temporary — that SNFs only have to hang on until demographic shifts kick in. But I worry about this strategy.