Editor's Desk: Proud to say it: McKnight's wins top honors from ASHPE
James M. Berklan, Editor
For the people who research and write the lines you read each month, those are wonderful words to see. Why? Because, as someone once said, it's not bragging if someone else says it. And the ASHPE judges were downright flattering in their professional assessments of our online offerings and magazine. (ASHPE stands for the American Society of Healthcare Publication Editors.)
“McKnight's embraces the finest qualities of service journalism, offering its readers a comprehensive package of timely reporting, incisive analysis and solid feature articles. It positions the needs of its readers front and center,” noted one judge.
Another said: “Issue after issue, this publication offers a solid, well conceived edition. Loaded with data. Covers the field completely.”
It doesn't get much better than that for an editorial crew that painstakingly considers what you would like to read most each issue.
We're especially pleased to have been recognized for our online offerings—with Gold for Best Online News Section for the second straight year, and Silver for Best E-Newsletter—since that is the future of so much publishing. Web Editor Liza Berger and writer Brett Bakshis deserve a lot of praise in this area.
We cannot overlook the three Bronze Awards McKnight's earned this year. They are nearly as important as the Golds and Silvers because they reveal the breadth of what you get each time you turn to McKnight's.
• Best News Section for McKnight's LTC News—a section that now has been honored eight years in a row.
• Best Regular Column: Staff Written, by John O'Connor, a four-time winner in this category.
• Best Regular Department, for Bakshis' illuminating Design Decisions pages.
It all adds up to 31 ASPHE Awards over the last eight years. We are humbled by the quality and the quantity. The numbers, incidentally, are unmatched by any other publication serving this field.
Please accept our congratulations. If there is anything these many awards have taught us all, it is that you clearly are making a good decision any time you pick up McKnight's.