Big future ahead for sub-acute healthcare providers offering continuum of care, researchers predict

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Big future ahead for sub-acute healthcare providers offering continuum of care, researchers predict
Big future ahead for sub-acute healthcare providers offering continuum of care, researchers predict

The market for long-term care services is likely to grow at a rate of 5% to 6% per year, a new study finds.
 
Healthcare market research publisher Kalorama estimates the long-term care market in 2010 was $258 billion in its new report, “Long Term Care Market: Nursing Homes, Home Care, Hospice Care, and Assisted Living." Researchers predict the biggest growth will be for those offering a continuum of care. That could mean good news for the typical continuing care retirement community model: independent living, assisted living and skilled nursing care under one roof or within the same community. Residents get more options.

"In long-term care, demand is not a problem, so the revenue will go to whoever can provide the service most efficiently and it will hinge on the ability of the industry and patients to maintain the commitment of payers to reimburse costs," Kalorama researcher Bruce Carlson said.

Long-term care companies profiled in the report were Apria Healthcare Group Inc., Blackstone Group, Brookdale Senior Living, Emeritus Corporation, Extendicare, Inc., Genesis Healthcare, Golden Living, Manor Care, Sun Healthcare Group and Sunrise Senior Living.